Opinion 24MX (2026): Our test and comparison of the motorcycle equipment giant

It's impossible to miss 24MX when riding an all-terrain bike. On social media, in the aisles of the race parks, on the banners of the banners and even integrated into the official name of the biggest championships in France: the brand with the black and red logo 24MX is omnipresent.

In two decades, this dealer from Northern Europe has become the undisputed leader in the online sale of motocross, enduro and trial equipment. But behind this formidable marketing power and promises of ever lower prices, what is the daily customer experience really worth? Do clean brands like Raven or Twenty stand the test of historical giants? How do delivery and returns work? And most importantly, how to lower the bill thanks to the hidden tricks of the site?

The Freenduro team dehulled the 24MX offer from A to Z. Here is our complete, exhaustive and filter-free file to find out everything before validating your shopping cart.

1. From the back of a van to the stock exchange: the history and power of 24MX

To understand how 24MX works, you have to go back to the origins of the company. The story does not start in a large office tower, but in the heart of Sweden in the late 2000s. A handful of motocross and enduro enthusiasts realise how difficult and expensive it is to get spare parts and equipment at reasonable prices.

They then decide to load parts in a small van to go sell them directly at the edge of the circuits on weekends, while launching a very basic website. This is the birth of the group Pierce AB.

A rise in international power

Success is immediate. Applying modern logistics methods and a vision 100% Focused on e-commerce, Pierce AB is growing at a rapid pace. Today, the group is listed on the Stockholm Stock Exchange and manages several specialised entities:

• 24MX: Division 100% dedicated to off-road (Motocross, Enduro, Trial, Pitbike).
• XLmoto : The equivalent focused on the world of road, custom, track and adventure.

Today, 24MX claims more than one million active customers across Europe. Their secret? A gigantic automated warehouse of more than 30,000 m ² located in Central Europe, capable of storing hundreds of thousands of references in real time. This industrial purchasing power allows them to negotiate very aggressive tariffs directly with manufacturers and to manufacture their own ranges without intermediaries.

 2. The 24MX Riders Club and tips on how to pay less

If you buy regularly on 24MX, be aware that there are several levers to significantly reduce the amount of your order. Most buyers miss out because they don't know how the site works.

Join the 24MX Riders Club (free)

This is the number one asset to make real savings. 24MX has set up its own Privilege club under the motto “Being a member is better!”. Registration is completely free and is done in just a few clicks.

At the time of registration, the website asks you to indicate:

• Your date of birth (to receive personalized offers).
• The model and year of your motorcycle.
• Your favourite disciplines (Enduro, Motocross, Supermotard, Trial, ATV, etc.).

What are the concrete benefits of members?

• Exclusive discounts: promotional codes reserved only for subscribers, sent directly by e-mail.
• Early access: during major commercial events (Black Friday, Winter/Summer Sales, French Days), members can access the stocks on a promo basis 24 to 48 hours before the general public. A valuable advantage for hunting the right sizes of equipment!
• VIP Flash offers: extreme reductions applied to specific categories for a limited period of 24 hours.
• Exclusive competitions: Regular draws to win complete outfits, paddock gear or racing pieces.

Crazy Deals and Espace Outlet

On the 24MX homepage, never miss the section Crazy Deals. Each week, the sales team selects a series of items (motorcycle pupil, cans, glasses, cleaners, consumables) and breaks prices up to -70%. It is the ideal place to stock up on cleaning products at a lower cost.

Similarly, the tab Destocking / Outlet allows you to filter by size to find high-end outfits from previous years' collections at unbeatable prices.

See the promotions 24MX

 3. Catalogue analysis: Brands Home vs Big Brands Premium

The great strength of 24MX lies in its duality: you will find both the world's largest OEMs and exclusive brands developed in-house.

A. House Marks: Unbeatable prices

To lower prices, 24MX designs and manufactures its own brands. Contrary to popular belief, quality has changed enormously in recent years:

• RAVEN (Pilot equipment): specialized in cross masks, helmets, protective vests and outfits. The absolute star product is the RV-Two Cross Raven Outfit. Regularly offered around the €99 for the jersey + trousers set, it is one of the most competitive outfits on the market. The fabric is well resistant to rubbing and enduro branches, the cut is modern and the ventilation well thought out. It is the perfect outfit to ride every weekend without ruining your gala outfits.
• PROWORKS (workshop tools and equipment): This is THE must-have 24MX brand for garage, stand and transport. Proworks offers hydraulic motorcycle lifts, workshop maids, specialised hand tools, foldable aluminium loading ramps, stand crutches and reinforced transport straps. An unbeatable quality/price ratio to equip your workshop or fit out your truck/trailer at a lower cost.
• TWENTY (Technical parts and motorcycle accessories): The brand dedicated directly to the components of the machine. You will find expanded aluminum footrests, unbreakable levers, barless handlebars, chain kits, selectors and spoke keys.
• A9 RACING OILS (Lubricants and cleaning products): 2-stroke mixing oil, 4-stroke box oil, chain grease, air filter cleaner, … brake cleaner The A9 range covers all mechanical needs with efficient formulas packaged in large volumes.

B. The Great Premium Brands of the All-Terrain

If you prefer to ride with the official brands of the MXGP Championship or the World Enduro Championship, 24MX has an impressive physical stock among the biggest names in the industry:

• Equipment & helmets: Alpinestars, Fox Head, Shot Race Gear, Leatt, Kenny, Bell, Shoei, Airoh, Acerbis, Sidi.
• Parts & Consumables: Michelin, Dunlop, Metzeler, Polisport, Renthal, Pro Taper, Athena, Twin Air, Boyesen.

The interest in ordering these major brands from 24MX lies in the immediate availability of sizes (from XS to 3XL) and in the flash promotions that regularly apply to the colours of the past season.

 4. The cult product: the famous Paddock Tonnelle 24MX

You can't give a full review on 24MX without addressing the legendary Paddock Tent 3x3m 24MX. It is simply the product that has forged the brand’s reputation with the motorcycle community.

Offered as a structure version alone or with its 3 waterproof side walls, it is regularly sold during major promotional operations at prices that have no equivalent on the event equipment market. If you are planning your race season or your weekends with friends, it is a amortised investment from the first outing.

🚚 5. Delivery,shipping costs and shipping arrangementsn

This is an essential criterion when validating the order: how much does delivery cost and how soon do you receive your parcels? Here is the exact price schedule applied by 24MX:

Important note on deadlines: the average time taken for standard GLS delivery in metropolitan France varies between 3 and 5 working days from dispatch from the warehouse. 24MX states that under no circumstances can an exact delivery date be guaranteed at 100%, particularly during periods of very high traffic (Black Friday, Sales).

 6. Returns, size exchange and customer service (SAV)

Buying enduro boots, helmets or stonewalls on the internet always carries the risk of being wrong in size. On this point, 24MX offers more flexible conditions than the traditional legal framework.

A return policy within 60 days

While European law imposes a withdrawal period of 14 days, 24MX grants you 60 days to return an article that would not be suitable for you. The item must obviously be new, not used in the field, in its original packaging with all labels.

How is a size exchange going?

If the pair of boots received is too narrow or if the jersey is too large, the procedure is carried out directly from your online customer account:

1. Log in to your 24MX customer area.
2. Select the relevant order and declare your return or exchange request.
3. Download and print the return label provided by the site.
4. Drop off your package at the nearest partner relay point. Upon receipt and inspection at the warehouse, the replacement item is returned or the refund is credited.

Contact Customer Service 24MX

If you have a question about an ongoing package, a guarantee request (SAV) or technical advice before purchase, the online help centre brings together all the answers to frequently asked questions and allows you to open a priority assistance ticket:

⁇ Go directly to Customer Service & 24MX Help Center

🇫🇷 7. 24MX and Sport Moto: major support for enduro and motocross in France

At Freenduro, we attach great importance to how market participants get involved in the real life of practitioners. In this chapter, 24MX's contribution to French motorcycling is simply colossal.

The Swedish company does not just distribute material behind a screen; it reinvests a significant part of its turnover directly into financing official competitions in France:

• The 24MX French Enduro Championship: Sponsor title of the competition queen of our discipline for several seasons, 24MX allows the French Motorcycling Federation (FFM) and the motorcycle-clubs organizers to benefit from financial and logistical means of first order.
• The 24MX French Motocross Championship (24MX TOUR): the national reference championship for the French MX elite and young hopefuls (Espoirs 85, Juniors 125, MX2, MX1).
• The 24MX ALESTREM: The flagship event of the Extreme Enduro in France. Every year in the Cevennes, 24MX is the main partner of this mythical event that brings together the best Hard Enduro drivers in the world and hundreds of passionate amateurs.

This ongoing partnership provides essential visibility for our sport, helps volunteer clubs to draw great events and makes it possible to perpetuate the high national level. When you place an order at 24MX, you also participate in the direct support of these events that make us all vibrate on the weekends.

8. Frequently Asked Questions (FAQs): everything you need to know

How long does it take to receive a 24MX order?

As standard GLS delivery, parcels usually take between 3 and 5 working days to arrive at your home in France. If you need an emergency part before a race weekend, opt for the DHL Express option (for packages of less than 8 kg and excluding liquids).

How to get free shipping on 24MX?

Standard delivery is offered as soon as your cart reaches €150 purchase. Be careful, however: this free of charge does not apply to so-called ‘heavy and bulky’ products (such as 3x3m paddock tents, motorbike lifts or ramps), which remain subject to the single transport package of €15.99.

Are the Raven and Twenty own brands reliable?

Yes, perfectly. These are products developed specifically for off-road practice with strict specifications. The Raven range offers unbeatable value for money on outfits and masks, while Twenty offers very solid mass-cut aluminum mechanical parts (footrests, selectors, levers).

What if the size of my outfit or boots is not suitable?

You have 60 days from receipt of your package to request a size exchange or refund. The procedure is simple and is done directly via the client area of the website.

🏁 Verdict Freenduro: our final opinion on 24MX

After years of use in the field, during our equipment tests, in competition or on weekend hikes, our opinion on 24MX is extremely positive.

The sign has established itself as the indispensable Swiss knife of the off-road pilot. Whether you are looking to equip yourself from head to toe on a tight budget (notably thanks to the €99 Raven RV-Two outfit or regular promotions), to stock up on maintenance consumables for your garage (A9 Racing Oils) or to equip your stand with a robust gazebo, the catalogue is here.

We particularly like:

• The Catalogue 100% specialised and ultra-complete for Enduro and Motocross.
• The exceptional quality/price ratio of the house brands (Raven, Twenty, A9).
• The free loyalty program “24MX Riders Club” and its flash sales.
• The return policy extended to 60 days.
• The brand’s massive financial commitment to the Enduro and MX championships in France.

In summary: an unavoidable, reliable and efficient purchasing partner to live your passion for off-road at the best price!